Vision: Better life outcomes and a healthier global environment.
Mission: Solve challenging problems, implement feasible solutions.

Astute observation, context awareness, R&D, thoughtful design, customer validation, proof of concept, market testing, prototyping, team building, internal/external functionality, leadership skills and funding are emphasized. Pitch decks and pitches are developed, refined and presented repeatedly.

Structure may be: a non-profit, small or large business, benefit corp, institute, foundation, NGO or non-formal organization. Students meet with 100+ business/organization founder/leaders and potential funders during New Mexico and Colorado Entrepreneurial Tours.